As president of Jessella Public Relations, Bob’s responsibilities include… well everything. Throughout his 15 years in media relations and marketing, Bob has worked on both the client and agency sides, creating and executing targeted campaigns for some of the best-known brands and Fortune 500 companies.
Recognized for his aggressive, results-focused style, Bob specializes in consumer brand building, media relations, event marketing and business-to-business communications. Bob has successfully launched everything from Broadway shows to baked goods. His client experience includes standout public relations strategies and programs for Dunkin’ Donuts, Yankee Candle, Radio City Entertainment, Raytek, CNET.com and others.
Prior to founding the agency, Bob served in Senior Associate positions at New York and Connecticut advertising and public relations firms where he worked with companies including Target, Kohl's, Madison Square Garden Entertainment, Cablevision and Hennessy Cognac.